NBCUniversal teamed up with The Warhol Creative to produce a fresh and inspiring 30-second PSA for City Year New York and I served as Associate Producer on the project. The goal was to break away from the usual PSA format and bring new creative energy to the message. From pre-production through post, we focused on capturing the heart and hustle of the City Year experience with a bold visual style that felt unlike anything they’d done before.

My role was to assist the production team with technical camera advice.